Publications
In a world saturated with noise, we choose to decode. This space sets out to decipher how businesses are changing through the lens of technology and artificial intelligence. Because understanding is already the start of adapting.

Agentic commerce, beyond the buzzword

When the brand stops being a destination: welcome to the agentic channel

Shadow AI, prompt injection, data leaks… The main cyber risks of AI in the enterprise — Op-ed

RGAA compliance is not enough. We learned that watching someone use their phone with the screen off.

From POC to industrialisation: understanding the AI paradox

Why AI will not replace the need for engineers: the Jevons paradox comes to software engineering